A somewhat typical day in life of Trousers London's creative director, Artur Naumov...
10AM - Waterloo Bridge
"It's one of my favourite spots in London. Apart from places like the Shard or London Eye, it offers one of the most stunning views of this ever changing city, truly breathtaking in both directions. I like to pause every time I cross this bridge."
11.00AM Hayward Gallery
After a quick coffee in Covent Garden it's time to stop at Hayward for some inspiration.
"I love this gallery, I've seen some of the most remarkable exhibitions here. One that always springs to mind is Anthony Gormley's Horizons back in 2007, I wish I could experience it again."
12.30PM - Little House Mayfair
It's back to business. Time for TLDN brunch briefing.
"The best way to plan the week ahead. Yes, it's Sunday, we work around the clock"
2.00PM - Heading to Shoreditch.
"Hoping to catch the tail end of Sunday market and maybe get some flowers and tasty treats for later"
...a quick charge-up...
..and a stroll to Columbia Flower Market..
"I didn't leave much time to decide on the right flowers, but hey..at this time of the day there are good deals all around."
4PM - Working day done
"Time to head back south for a late lunch date."
Photography - Vita Vilcina - vivivi.co.uk
Production - Kristiana Salnaja