Aug 2010 – SS11 – New product release
Trousers London is an emerging international lifestyle brand on a quest to capture the spirit of the times. The vision is to create clothing of distinction for the modern man who is a leader in the style stakes.
The 4 founders of Trousers London bring their cross-disciplinary skills of architectural design, business, marketing and multimedia to the fashion fairground. This has enabled an open, innovative and inspired approach to fashion design, promotion and branding.
This new collection launches a new array of denim to compliment the organic indigo. Also introducing denim shorts and a denim Jacket in collaboration with Social Suicide.
Trousers 14 - Side pockets close with zippers to reveal a small patch of lining. The slim fit and zipped side and back pockets create a streamlined silhouette. Available in grey, black & organic indigo denim.
Jacket 14 - This jacket is a collaboration piece with Social Suicide as part of their Summer Holidaze collection. A cleverly designed slim-fit jacket to match Trousers 14 in grey and indigo denim. Special features include games boards printed onto the lining to keep you entertained on lazy days in the sun, a microfibre cloth to keep your sunglasses pristine in your breast pocket and an inside pocket that blocks your phone signal so relaxation time can truly be your own.
Trousers 15 - Slim and classic fit with sleek lines on the side pockets and contrast piping on the back pockets. Available in grey, black and organic indigo denim.
Trousers 15s - A shorts version of T15 with slim and classic fit, sleek lines on the side pockets Available in sky blue, grey, white and organic indigo denim.
Trousers 16 - An innovative full leg zipper allows adjustment of fit from a tuxedo to jodhpur to skinny. A tailored waistband and binded seams add a further touch of luxury to this stylish pair. Available in grey, black and organic indigo denim.
All styles are made in limited edition batches in a family-run factory in Italy. The denim, from Italy, is left raw to reduce environmental impact and retain the texture and sheen of the original weave. Every pair of trousers comes with a unique serial number. These are jeans to treasure.
Stockists: www.trouserslondon.co.uk/where-to-buy
Online store: www.trouserslondon.co.uk/shop
www.trouserslondon.co.uk
www.trouserslondon.co.uk/press
Press contact:
Angel Tan
+44 (0) 7940 544 351
press@trouserslondon.co.uk
38 Southampton Road
London
NW5 4JR
UK